How to create a financial forecast for a yoga studio?

Creating a financial forecast for your yoga studio, and ensuring it stays up to date, is the only way to maintain visibility on future cash flows.
This might sound complex, but with the right guidance and tools, creating an accurate financial forecast for your yoga studio is not that hard.
In this guide, we'll cover everything from the main goal of a financial projection, the data you need as input, to the tables that compose it, and the tools that can help you build a forecast efficiently.
Without further ado, let us begin!
Why create and maintain a financial forecast for a yoga studio?
In order to prosper, your business needs to have visibility on what lies ahead and the right financial resources to grow. This is where having a financial forecast for your yoga studio becomes handy.
Creating a yoga studio financial forecast forces you to take stock of where your business stands and where you want it to go.
Once you have clarity on the destination, you will need to draw up a plan to get there and assess what it means in terms of future profitability and cash flows for your yoga studio.
Having this clear plan in place will give you the confidence needed to move forward with your business’s development.
Having an up-to-date financial forecast for a yoga studio is also useful if your trading environment worsens, as the forecast enables you to adjust to your new market conditions and anticipate any potential cash shortfall.
Finally, your yoga studio's financial projections will also help you secure financing, as banks and investors alike will want to see accurate projections before agreeing to finance your business.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

What information is needed to build a yoga studio financial forecast?
The quality of your inputs is key when it comes to financial modelling: no matter how good the model is, if your inputs are off, so will the forecast.
If you are building a financial plan to start a yoga studio, you will need to have done your market research and have a clear picture of your sales and marketing strategies so that you can project revenues with confidence.
You will also need to have a clear idea of what resources will be required to operate the yoga studio on a daily basis, and to have done your research with regard to the equipment needed to launch your venture (see further down this guide).
If you are creating a financial forecast of an existing yoga studio, things are usually simpler as you will be able to use your historical accounting data as a budgeting base, and complement that with your team’s view on what lies ahead for the years to come.
Let's now zoom in on what will go in your yoga studio's financial forecast.
The sales forecast for a yoga studio
From experience, it is usually best to start creating your yoga studio financial forecast by your sales forecast.
To create an accurate sales forecast for your yoga studio, you will have to rely on the data collected in your market research, or if you're running an existing yoga studio, the historical data of the business, to estimate two key variables:
- The average price
- The number of monthly transactions
To get there, you will need to consider the following factors:
- Seasonality: As a yoga studio owner, you know that the popularity of yoga tends to peak during certain times of the year, such as the beginning of the year and during the summer. This can affect your average price and number of monthly transactions as you may need to adjust your prices or class offerings during these busy seasons.
- Competition: The number of other yoga studios in your area can also impact your average price and number of monthly transactions. If there are many other studios offering similar classes at lower prices, you may need to lower your prices or offer promotions to stay competitive.
- Economy: Economic downturns or recessions can affect people's disposable income and their willingness to spend money on non-essential services, such as yoga classes. This can lead to a decrease in your average price and number of monthly transactions.
- Location: The location of your yoga studio can also play a role in your sales forecast. If you are located in a busy urban area, you may have more demand for your classes and can charge a higher price. On the other hand, if you are in a more rural or suburban area, you may need to adjust your prices to attract more customers.
- Demographics: The demographics of your target market can also affect your sales forecast. For example, if your studio caters to a younger, more health-conscious crowd, you may have a higher average price and number of monthly transactions compared to a studio that caters to an older, less active demographic.
Once you have an idea of what your future sales will look like, it will be time to work on your overhead budget. Let’s see what this entails.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

The operating expenses for a yoga studio
The next step is to estimate the costs you’ll have to incur to operate your yoga studio.
These will vary based on where your business is located, and its overall size (level of sales, personnel, etc.).
But your yoga studio's operating expenses should normally include the following items:
- Rent: This is the cost of renting a space for your yoga studio. It can vary based on location and size of the studio.
- Utilities: This includes electricity, water, and gas expenses for your studio.
- Staff Salaries: This includes paying your yoga instructors, receptionists, and any other staff members.
- Accounting Fees: You may need to hire an accountant to help with bookkeeping and tax preparation.
- Insurance: It is important to have insurance to protect your business in case of any accidents or liabilities.
- Marketing and Advertising: You may need to spend money on advertising and marketing your studio to attract new clients.
- Cleaning and Maintenance: Keeping your studio clean and well-maintained is essential for a positive customer experience.
- Equipment and Supplies: This includes yoga mats, blocks, straps, and any other necessary equipment for your classes.
- Software Licenses: You may need to pay for software to manage bookings, scheduling, and other administrative tasks.
- Professional Memberships: You may need to pay for memberships to organizations or associations related to the yoga industry.
- Banking Fees: This includes fees for processing credit card payments and maintaining a business bank account.
- Taxes: You will need to pay income and sales taxes on your studio's earnings.
- Continuing Education: As a yoga studio owner, it is important to continue learning and improving your teaching skills.
- Legal Fees: You may need to consult with a lawyer for legal advice or assistance with contracts or liability waivers.
- Office Supplies: This includes items like paper, pens, and printer ink for administrative tasks.
This list is not exhaustive by any means, and will need to be tailored to your yoga studio's specific circumstances.
What investments are needed to start or grow a yoga studio?
Creating and expanding a yoga studio also requires investments which you need to factor into your financial forecast.
Capital expenditures and initial working capital items for a yoga studio could include elements such as:
- Yoga mats: These are essential for any yoga studio and can range in price depending on the quality and quantity needed. Make sure to include the cost of both purchasing and replacing mats in your expenditure forecast.
- Props and equipment: This includes items such as blocks, straps, bolsters, and other equipment that may be needed for certain yoga classes. These items can add up quickly, so be sure to accurately estimate the cost for each item needed.
- Furniture and fixtures: This category includes items like reception desks, chairs, shelves, and other furniture needed for the studio. Consider the style and functionality of each item when creating your expenditure forecast.
- Studio renovations: Depending on the condition of the space you are renting or purchasing, you may need to make renovations to create a suitable yoga studio. This can include painting, flooring, lighting, and other upgrades to make the space functional and inviting for your clients.
- Technology and software: In today's digital age, having the right technology and software is crucial for running a successful yoga studio. This can include things like a website, booking and scheduling software, and point-of-sale systems. Research and budget for the necessary technology to help streamline your business operations.
Again, this list is not exhaustive and will need to be adjusted according to the circumstances of your yoga studio.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

The financing plan of your yoga studio
The next step in the creation of your financial forecast for your yoga studio is to think about how you might finance your business.
You will have to assess how much capital will come from shareholders (equity) and how much can be secured through banks.
Bank loans will have to be modelled so that you can separate the interest expenses from the repayments of principal, and include all this data in your forecast.
Issuing share capital and obtaining a bank loan are two of the most common ways that entrepreneurs finance their businesses.
What tables compose the financial plan for a yoga studio?
Now let's have a look at the main output tables of your yoga studio's financial forecast.
The projected profit & loss statement
The projected profit & loss shows how profitable your yoga studio is likely to be in the years to come.

For your yoga studio to be financially viable, your projected P&L should ideally show:
- Sales growing above inflation (the higher the better)
- Profit margins which are stable or expanding (the higher the better)
- A net profit at the end of each financial year (the higher the better)
This is for established yoga studios, there is some leniency for startups which will have numbers that will look a bit different than existing businesses.
The projected balance sheet
Your yoga studio's projected balance sheet provides a snapshot of your business’s financial position at year-end.
It is composed of three types of elements: assets, liabilities and equity:
- Assets: represent what the business possesses including cash, equipment, and accounts receivable (money owed by clients).
- Liabilities: represent funds advanced to the business by lenders and other creditors. They include accounts payable (money owed to suppliers), taxes payable and loans from banks and financial institutions.
- Equity: is the combination of what has been invested by the business owners and the cumulative profits and losses generated by the business to date (which are called retained earnings). Equity is a proxy for the value of the owner's stake in the business.

The cash flow projection
The cash flow forecast of your yoga studio will show how much cash the business is expected to generate or consume over the next three to five years.

There are multiple ways of presenting a cash flow forecast but from experience, it is better to organise it by nature in order to clearly show these elements:
- Operating cash flow: how much cash is generated by the yoga studio's operations
- Investing cash flow: what is the business investing to expand or maintain its equipment
- Financing cash flow: is the business raising additional funds or repaying financiers (debt repayment, dividends)
Your cash flow forecast is the most important element of your overall financial projection and that’s where you should focus your attention to ensure that your yoga studio is adequately funded.
Note: if you are preparing a financial forecast in order to try to secure funding, you will need to include both a yearly and monthly cash flow forecast in your yoga studio's financial plan.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

Which tool should you use to create your yoga studio's financial forecast?
Creating your yoga studio's financial forecast may sound fairly daunting, but the good news is that there are several ways to go about it.
Using online financial projection software to build your yoga studio's forecast
The modern and easiest way to build a forecast is to use professional financial projection software such as the one we offer at The Business Plan Shop.
There are several advantages to using specialised software:
- You can easily create your financial forecast by letting the software take care of the financial calculations for you without errors
- You have access to complete financial forecast templates
- You get a complete financial forecast ready to be sent to your bank or investors
- You can easily track your actual financial performance against your financial forecast, and recalibrate your forecast as the year goes by
- You can create scenarios to stress test your forecast's main assumptions
- You can easily update your forecast as time goes by to maintain visibility on future cash flows
- You have a friendly support team on standby to assist you when you are stuck
- It’s cost-efficient and much cheaper than using an accountant or consultant (see below)
If you are interested in this type of solution, you can try our forecasting software for free by signing up here.
Hiring a financial consultant or chartered accountant
Hiring a consultant or chartered accountant is also an efficient way to get a professional yoga studio financial projection.
As you can imagine, this solution is much more expensive than using software. From experience, the creation of a simple financial forecast over three years (including a balance sheet, income statement, and cash flow statement) is likely to start around £700 or $1,000 excluding taxes.
The indicative estimate above, is for a small business, and a forecast done as a one-off. Using a financial consultant or accountant to track your actuals vs. forecast and to keep your financial forecast up to date on a monthly or quarterly basis will naturally cost a lot more.
If you choose this solution, make sure your service provider has first-hand experience in your industry, so that they may challenge your assumptions and offer insights (as opposed to just taking your figures at face value to create the forecast’s financial statements).
Why not use a spreadsheet such as Excel or Google Sheets to build your yoga studio's financial forecast?
You and your financial partners need numbers you can trust. Unless you have studied finance or accounting, creating a trustworthy and error-free yoga studio financial forecast on a spreadsheet is likely to prove challenging.
Financial modelling is very technical by nature and requires a solid grasp of accounting principles to be done without errors. This means that using spreadsheet software like Excel or Google Sheets to create accurate financial forecasts is out of reach for most business owners.
Creating forecasts in Excel is also inefficient nowadays:
- Software has advanced to the point where forecasting can be done much faster and more accurately than manually on a spreadsheet.
- With artificial intelligence, the software is capable of detecting mistakes and helping decision-making.
Spreadsheets are versatile tools but they are not tailor-made for reporting. Importing your yoga studio's accounting data in Excel to track actual vs. forecast is incredibly manual and tedious (and so is keeping forecasts up to date). It is much faster to use dedicated financial planning tools like The Business Plan Shop which are built specially for this.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

Use our financial projection templates for inspiration
The Business Plan Shop has dozens of financial forecast templates available.
Our examples contain a complete business plan with a financial forecast and a written presentation of the company, the team, the strategy, and the medium-term objectives.
Whether you are just starting out or already have your own yoga studio, looking at our financial forecast template is a good way to:
- Understand what a complete business plan should look like
- Understand how you should model financial items for your yoga studio

Takeaways
- A financial forecast shows expected growth, profitability, and cash generation metrics for your yoga studio.
- Tracking actuals vs. forecast and having an up-to-date financial forecast is key to maintaining visibility on your future cash flows.
- Using financial forecasting software is the modern way of creating and maintaining financial projections.
We hope that this guide helped you gain a clearer perspective on the steps needed to create the financial forecast for a yoga studio. Don't hesitate to contact us if you have any questions!
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

Also on The Business Plan Shop
- Financial forecast example
- How to project sales for a business?
- Financial forecast template for a business idea
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