How to create a financial forecast for a transportation company?

Creating a financial forecast for your transportation company, and ensuring it stays up to date, is the only way to maintain visibility on future cash flows.
This might sound complex, but with the right guidance and tools, creating an accurate financial forecast for your transportation company is not that hard.
In this guide, we'll cover everything from the main goal of a financial projection, the data you need as input, to the tables that compose it, and the tools that can help you build a forecast efficiently.
Without further ado, let us begin!
Why create and maintain a financial forecast for a transportation company?
The financial projections for your transportation company act as a financial blueprint to guide its growth with confidence and ensure its long-term financial viability.
To create them, you will need to look at your business in detail - from sales to operating costs and investments - to assess how much profit it can generate in the years to come and what will be the associated cash flows.
During challenging market conditions, maintaining an up-to-date financial forecast enables early detection of potential financial shortfalls, allowing for timely adjustments or securing financing before facing a cash crisis.
Your transportation company's financial forecast will also prove invaluable when seeking financing. Banks and investors will undoubtedly request a thorough examination of your financial figures, making precision and presentation essential.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

What information is needed to build a transportation company financial forecast?
The quality of your inputs is key when it comes to financial modelling: no matter how good the model is, if your inputs are off, so will the forecast.
If you are building a financial plan to start a transportation company, you will need to have done your market research and have a clear picture of your sales and marketing strategies so that you can project revenues with confidence.
You will also need to have a clear idea of what resources will be required to operate the transportation company on a daily basis, and to have done your research with regard to the equipment needed to launch your venture (see further down this guide).
If you are creating a financial forecast of an existing transportation company, things are usually simpler as you will be able to use your historical accounting data as a budgeting base, and complement that with your team’s view on what lies ahead for the years to come.
Let's now zoom in on what will go in your transportation company's financial forecast.
The sales forecast for a transportation company
The sales forecast, also called topline projection, is normally where you will start when building your transportation company financial forecast.
Creating a coherent sales projection boils down to estimating two key drivers:
- The average price
- The number of monthly transactions
To do this, you will need to rely on historical data (for an existing business), market research data (for both new and existing transportation companies), and consider the elements below:
- Fluctuations in fuel prices can greatly impact your transportation company's average price and number of monthly transactions. Rising fuel costs can result in higher prices for your services, leading to a decrease in demand from customers. It can also eat into your profits, making it difficult to maintain your current pricing strategy.
- The state of the economy can also have a significant impact on your business's sales forecast. During an economic downturn, people tend to cut back on non-essential expenses such as transportation services. This can result in a decline in both your average price and number of monthly transactions.
- Changes in regulations and laws related to transportation can affect your business's average price and number of monthly transactions. For example, if there are stricter regulations on vehicle emissions, you may need to invest in newer, more expensive vehicles, which can increase your average price. Additionally, if there are restrictions on certain routes or types of transportation, it can limit your ability to serve certain customers, leading to a decrease in monthly transactions.
- Competition in the transportation industry can also impact your sales forecast. If there are new transportation companies entering the market, offering lower prices or better services, it can put pressure on your business to lower prices or improve your offerings in order to stay competitive. This can ultimately affect your average price and number of monthly transactions.
- Natural disasters or severe weather conditions can disrupt transportation services and cause delays or cancellations. This can result in a decrease in your number of monthly transactions and potentially lead to a decrease in your average price if customers are dissatisfied with the service interruptions.
After the sales forecast comes the operating expenses budget, which we will now look into in more detail.
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The operating expenses for a transportation company
The next step is to estimate the expenses needed to run your transportation company on a day-to-day basis.
These will vary based on the level of sales expected, and the location and size of your business.
But your transportation company's operating expenses should include the following items at a minimum:
- Fuel costs: This includes the cost of gasoline, diesel, or other fuel sources for your vehicles.
- Vehicle maintenance and repairs: This covers the cost of routine maintenance and any unexpected repairs for your vehicles.
- Driver salaries: Your drivers are a crucial part of your business and their salaries are an essential operating expense.
- Staff training: This includes the cost of training your drivers and other staff members to ensure they are up-to-date with industry regulations and best practices.
- Insurance premiums: As a transportation company, you need to have insurance coverage for your vehicles, employees, and other liabilities.
- Accountancy fees: Hiring an accountant or accounting firm to manage your financial records and prepare tax filings is an important expense for any business.
- Software licenses: You may need to purchase software licenses for transportation management systems, accounting software, or other programs to streamline your operations.
- Vehicle leasing or financing: If you do not own your vehicles outright, you will need to budget for monthly lease or financing payments.
- Marketing and advertising: To attract new customers and grow your business, you may need to invest in marketing and advertising campaigns.
- Office rent and utilities: If you have a physical office space for your transportation company, you will need to include rent and utility costs in your operating expenses.
- Fees and permits: Depending on your location and the type of transportation services you offer, you may need to pay fees and obtain permits from government agencies.
- Banking fees: You will likely have bank accounts for your business, and may incur fees for transactions, wire transfers, and other banking services.
- Toll and parking fees: If your vehicles frequently travel on toll roads or need to park in certain areas, you will need to budget for these expenses.
- Vehicle registration and licensing: You will need to register and license your vehicles with the appropriate government agencies, which may come with associated costs.
- Office supplies and equipment: This includes items such as computers, printers, paper, and other supplies needed to keep your office running smoothly.
This list is, of course, not exhaustive, and you'll have to adapt it according to your precise business model and size. A small transportation company might not have the same level of expenditure as a larger one, for example.
What investments are needed to start or grow a transportation company?
Once you have an idea of how much sales you could achieve and what it will cost to run your transportation company, it is time to look into the equipment required to launch or expand the activity.
For a transportation company, capital expenditures and initial working capital items could include:
- Fleet Vehicles - These are essential for a transportation company and include trucks, vans, buses, and other vehicles used for transporting goods or passengers.
- Warehouse Equipment - This includes forklifts, pallet jacks, and other equipment used for loading and unloading goods in a warehouse or distribution center.
- Infrastructure Upgrades - This can include improvements to roads, bridges, or other infrastructure necessary for the efficient movement of goods or passengers.
- Technology Upgrades - In today's world, technology is crucial for a transportation company. This can include investing in new software, GPS systems, or other tools to improve operations.
- Maintenance and Repair - Regular maintenance and repairs are essential for keeping a transportation company's assets in good working condition. This can include expenses for routine maintenance, as well as unexpected repairs.
Again, this list will need to be adjusted according to the specificities of your transportation company.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

The financing plan of your transportation company
The next step in the creation of your financial forecast for your transportation company is to think about how you might finance your business.
You will have to assess how much capital will come from shareholders (equity) and how much can be secured through banks.
Bank loans will have to be modelled so that you can separate the interest expenses from the repayments of principal, and include all this data in your forecast.
Issuing share capital and obtaining a bank loan are two of the most common ways that entrepreneurs finance their businesses.
What tables compose the financial plan for a transportation company?
Now let's have a look at the main output tables of your transportation company's financial forecast.
The projected profit & loss statement
The projected profit & loss shows how profitable your transportation company is likely to be in the years to come.

For your transportation company to be financially viable, your projected P&L should ideally show:
- Sales growing above inflation (the higher the better)
- Profit margins which are stable or expanding (the higher the better)
- A net profit at the end of each financial year (the higher the better)
This is for established transportation companies, there is some leniency for startups which will have numbers that will look a bit different than existing businesses.
The projected balance sheet
Your transportation company's forecasted balance sheet enables you to assess your financial structure and working capital requirements.
It is composed of three types of elements: assets, liabilities and equity:
- Assets: represent what the business owns and uses to produce cash flows. It includes resources such as cash, equipment, and accounts receivable (money owed by clients).
- Liabilities: represent funds advanced to the business by lenders and other creditors. It includes items such as accounts payable (money owed to suppliers), taxes due and loans.
- Equity: is the combination of what has been invested by the business owners and the cumulative profits and losses generated by the business to date (which are called retained earnings). Equity is a proxy for the value of the owner's stake in the business.

The projected cash flow statement
A projected cash flow statement for a transportation company is used to show how much cash the business is generating or consuming.

The cash flow forecast is usually organised by nature to show three key metrics:
- The operating cash flow: do the core business activities generate or consume cash?
- The investing cash flow: how much is the business investing in long-term assets (this is usually compared to the level of fixed assets on the balance sheet to assess whether the business is regularly maintaining and renewing its equipment)?
- The financing cash flow: is the business raising new financing or repaying financiers (debt repayment, dividends)?
Cash is king and keeping an eye on future cash flows is imperative for running a successful business. Therefore, you should pay close attention to your transportation company's cash flow forecast.
If you are trying to secure financing, note that it is customary to provide both yearly and monthly cash flow forecasts in a financial plan - so that the reader can analyze seasonal variation and ensure the transportation company is appropriately capitalised.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

Which tool should you use to create your transportation company's financial forecast?
Using the right tool or solution will make the creation of your transportation company's financial forecast much easier than it sounds. Let’s explore the main options.
Using online financial forecasting software to build your transportation company's projections
The modern and easiest way is to use an online financial forecasting tool such as the one we offer at The Business Plan Shop.
There are several advantages to using specialised software:
- You can easily create your financial forecast by letting the software take care of the financial calculations for you without errors
- You have access to complete financial forecast templates
- You get a complete financial forecast ready to be sent to your bank or investors
- You can easily track your actual financial performance against your financial forecast, and recalibrate your forecast as the year goes by
- You can create scenarios to stress test your forecast's main assumptions
- You can easily update your forecast as time goes by to maintain visibility on future cash flows
- You have a friendly support team on standby to assist you when you are stuck
- It’s cost-efficient and much cheaper than using an accountant or consultant (see below)
If you are interested in this type of solution, you can try our projection software for free by signing up here.
Calling in a financial consultant or chartered accountant
Enlisting the help of a consultant or accountant is also a good way to obtain a professional transportation company financial forecast.
The downside of this solution is its cost. From experience, obtaining a simple financial forecast over three years (including a balance sheet, income statement, and cash flow statement) is likely to cost a minimum of £700 or $1,000.
The indicative cost above, is for a small business, and a forecast is done as a one-shot exercise. Using a consultant or accountant to track your actuals vs. forecast and to keep your financial projections up to date on a monthly or quarterly basis will cost a lot more.
If you opt for this solution, make sure your accountant has in-depth knowledge of your industry, so that they may challenge your figures and offer insights (as opposed to just taking your assumptions at face value to create the forecast).
Why not use a spreadsheet such as Excel or Google Sheets to build your transportation company's financial forecast?
You and your financial partners need numbers you can trust. Unless you have studied finance or accounting, creating a trustworthy and error-free transportation company financial forecast on a spreadsheet is likely to prove challenging.
Financial modelling is very technical by nature and requires a solid grasp of accounting principles to be done without errors. This means that using spreadsheet software like Excel or Google Sheets to create accurate financial forecasts is out of reach for most business owners.
Creating forecasts in Excel is also inefficient nowadays:
- Software has advanced to the point where forecasting can be done much faster and more accurately than manually on a spreadsheet.
- With artificial intelligence, the software is capable of detecting mistakes and helping decision-making.
Spreadsheets are versatile tools but they are not tailor-made for reporting. Importing your transportation company's accounting data in Excel to track actual vs. forecast is incredibly manual and tedious (and so is keeping forecasts up to date). It is much faster to use dedicated financial planning tools like The Business Plan Shop which are built specially for this.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

Use our financial projection templates for inspiration
The Business Plan Shop has dozens of financial forecasting templates available.
Our examples contain both the financial forecast, and a written business plan which presents, in detail, the company, the team, the strategy, and the medium-term objectives.
Whether you are just starting out or already have your own transportation company, looking at our template is always a good way to get ideas on how to model financial items and what to write when creating a business plan to secure funding.

Takeaways
- A financial forecast shows expected growth, profitability, and cash generation metrics for your transportation company.
- Tracking actuals vs. forecast and having an up-to-date financial forecast is key to maintaining visibility on your future cash flows.
- Using financial forecasting software is the modern way of creating and maintaining financial projections.
We hope that this guide helped you gain a clearer perspective on the steps needed to create the financial forecast for a transportation company. Don't hesitate to contact us if you have any questions!
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

Also on The Business Plan Shop
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- Financial forecast for a business idea
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