How to create a financial forecast for a horse transport company?

Developing and maintaining an up-to-date financial forecast for your horse transport company is key in order to maintain visibility on your business’s future cash flows.
If you feel overwhelmed at the thought of putting together a horse transport company financial forecast then don’t worry as this guide is here to help you.
We'll cover everything from: the main objectives of a financial forecast, the data you need to gather before starting, to the tables that compose it, and the tools that will help you create and maintain your forecast efficiently.
Let's get started!
Why create and maintain a financial forecast for a horse transport company?
In order to prosper, your business needs to have visibility on what lies ahead and the right financial resources to grow. This is where having a financial forecast for your horse transport company becomes handy.
Creating a horse transport company financial forecast forces you to take stock of where your business stands and where you want it to go.
Once you have clarity on the destination, you will need to draw up a plan to get there and assess what it means in terms of future profitability and cash flows for your horse transport company.
Having this clear plan in place will give you the confidence needed to move forward with your business’s development.
Having an up-to-date financial forecast for a horse transport company is also useful if your trading environment worsens, as the forecast enables you to adjust to your new market conditions and anticipate any potential cash shortfall.
Finally, your horse transport company's financial projections will also help you secure financing, as banks and investors alike will want to see accurate projections before agreeing to finance your business.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

What information is used as input to build a horse transport company financial forecast?
A horse transport company's financial forecast needs to be built on the right foundation: your assumptions.
The data required to create your assumptions will depend on whether you are a new or existing horse transport company.
If you are creating (or updating) the forecast of an existing horse transport company, then your main inputs will be historical accounting data and operating metrics, and your team’s view on what to expect for the next three to five years.
If you are building financial projections for a new horse transport company startup, you will need to rely on market research to form your go-to-market strategy and derive your sales forecast.
For a new venture, you will also need an itemised list of resources needed for the horse transport company to operate, along with a list of equipment required to launch the venture (more on that below).
Now that you understand what is needed, let’s have a look at what elements will make up your horse transport company's financial forecast.
The sales forecast for a horse transport company
From experience, it usually makes sense to start your horse transport company's financial projection with the revenues forecast.
The inputs used to forecast your sales will include the historical trading data of your horse transport company (which can be used as a starting point for existing businesses) and the data collected in your market research (which both new ventures and existing businesses need to project their sales forward).
Your horse transport company's sales forecast can be broken down into two key estimates:
- The average price
- The number of monthly transactions
To assess these variables accurately, you will need to consider the following factors:
- Horse Show Season: As a horse transport company, you know that the busiest time of year for your business is during horse show season. This is when horse owners are most likely to need your services to transport their horses to various competitions. The length and intensity of the show season can vary from year to year, which will directly affect the number of monthly transactions and the average price of your services.
- Fuel Prices: The cost of fuel directly impacts the prices you charge for your services. As a horse transport company, you are responsible for covering the cost of fuel for your vehicles, which can fluctuate greatly depending on the current market. Higher fuel prices can result in an increase in your average price per transaction, as you may need to pass on some of the cost to your customers.
- Horse Health Concerns: In the event of a disease outbreak or other health concerns within the equine community, horse owners may be hesitant to transport their horses to different locations. This can result in a decrease in the number of monthly transactions and may also affect the average price of your services if you need to take extra precautions or implement additional safety measures.
- Weather Conditions: Extreme weather conditions, such as heavy rain or snowstorms, can greatly impact the demand for your services. In severe cases, it may be unsafe or impossible to transport horses, resulting in a decrease in the number of monthly transactions. Additionally, poor weather conditions can also affect the time and resources needed to complete a transport, potentially increasing your average price per transaction.
- Competition: As with any business, competition within the horse transport industry can greatly affect your average price and number of monthly transactions. If there are other companies offering similar services in your area, you may need to adjust your prices or marketing strategies to remain competitive. Additionally, if a new transport company enters the market, it could potentially impact your business's performance.
Once you have a sales forecast in place, the next step will be to work on your overhead budget. Let’s have a look at that now.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

The operating expenses for a horse transport company
Once you know what level of sales you can expect, you can start budgeting the expenses required to operate your horse transport company on a daily basis.
Expenses normally vary based on how much revenue you anticipate (which is why, from experience, it is always better to start your forecast with the topline projection), and where your business is based.
Operating expenses for a horse transport company will include some of the following items:
- Fuel costs: This includes the cost of diesel or gasoline for the trucks used to transport horses.
- Vehicle maintenance: Regular maintenance and repairs for the trucks and trailers used to transport horses.
- Staff wages: The salaries and benefits of drivers and other employees involved in transporting horses.
- Insurance: This includes liability insurance to cover any accidents or injuries that may occur during transportation.
- Vehicle insurance: Insurance specifically for the trucks and trailers used to transport horses.
- Accountancy fees: The cost of hiring an accountant to manage your company's finances and taxes.
- Software licenses: Any software used to manage bookings, schedules, or other aspects of your horse transport business.
- Banking fees: Fees associated with maintaining a business bank account and processing payments.
- Vehicle permits and licenses: The cost of obtaining necessary permits and licenses to operate a horse transport company.
- Office rent: If you have a physical office space, this includes the cost of rent or mortgage payments.
- Advertising and marketing: The cost of promoting your horse transport services through various channels, such as online ads or print materials.
- Vehicle cleaning and sanitation: The cost of keeping your trucks and trailers clean and sanitized for the safety and comfort of the horses being transported.
- Uniforms and safety gear: If your staff wears uniforms or safety gear, this includes the cost of purchasing and maintaining them.
- Tolls and parking fees: The cost of tolls and parking fees when transporting horses to different locations.
- Office supplies: This includes the cost of necessary supplies such as paper, pens, and printer ink for your office.
This list will need to be tailored to the specificities of your horse transport company, but should offer a good starting point for your budget.
What investments are needed to start or grow a horse transport company?
Creating and expanding a horse transport company also requires investments which you need to factor into your financial forecast.
Capital expenditures and initial working capital items for a horse transport company could include elements such as:
- Horse trailers: These are essential for transporting horses safely and comfortably. You will need to consider the size and type of trailer that best suits your business needs, as well as any additional features such as ramps or ventilation systems.
- Trucks: A reliable truck is crucial for a horse transport company as it will be used to tow the horse trailers. Consider factors such as towing capacity, fuel efficiency, and maintenance costs when choosing a truck for your business.
- Stables and corrals: If your business offers overnight boarding for horses, you will need to invest in stables and corrals to provide safe and comfortable accommodations for the horses. These structures should be sturdy and well-maintained to ensure the safety of the horses.
- Storage facilities: As a horse transport company, you will need to store feed, hay, and other supplies for the horses. Investing in a storage facility, whether it's a barn or a warehouse, will help keep these items organized and easily accessible for your business.
- Horse grooming and care equipment: To ensure the well-being of the horses during transport, you will need to invest in equipment such as grooming tools, first aid kits, and horse blankets. These items will not only keep the horses comfortable but also help maintain their physical health during transport.
Again, this list is not exhaustive and will need to be adjusted according to the circumstances of your horse transport company.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

The financing plan of your horse transport company
The next step in the creation of your financial forecast for your horse transport company is to think about how you might finance your business.
You will have to assess how much capital will come from shareholders (equity) and how much can be secured through banks.
Bank loans will have to be modelled so that you can separate the interest expenses from the repayments of principal, and include all this data in your forecast.
Issuing share capital and obtaining a bank loan are two of the most common ways that entrepreneurs finance their businesses.
What tables compose the financial plan for a horse transport company?
Now let's have a look at the main output tables of your horse transport company's financial forecast.
The forecasted profit & loss statement
The profit & loss forecast gives you a clear picture of your business’ expected growth over the first three to five years, and whether it’s likely to be profitable or not.

A healthy horse transport company's P&L statement should show:
- Sales growing at (minimum) or above (better) inflation
- Stable (minimum) or expanding (better) profit margins
- A healthy level of net profitability
This will of course depend on the stage of your business: numbers for an established horse transport company will look different than for a startup.
The projected balance sheet
Your horse transport company's forecasted balance sheet enables you to assess your financial structure and working capital requirements.
It is composed of three types of elements: assets, liabilities and equity:
- Assets: represent what the business owns and uses to produce cash flows. It includes resources such as cash, equipment, and accounts receivable (money owed by clients).
- Liabilities: represent funds advanced to the business by lenders and other creditors. It includes items such as accounts payable (money owed to suppliers), taxes due and loans.
- Equity: is the combination of what has been invested by the business owners and the cumulative profits and losses generated by the business to date (which are called retained earnings). Equity is a proxy for the value of the owner's stake in the business.

The cash flow projection
The cash flow forecast of your horse transport company will show how much cash the business is expected to generate or consume over the next three to five years.

There are multiple ways of presenting a cash flow forecast but from experience, it is better to organise it by nature in order to clearly show these elements:
- Operating cash flow: how much cash is generated by the horse transport company's operations
- Investing cash flow: what is the business investing to expand or maintain its equipment
- Financing cash flow: is the business raising additional funds or repaying financiers (debt repayment, dividends)
Your cash flow forecast is the most important element of your overall financial projection and that’s where you should focus your attention to ensure that your horse transport company is adequately funded.
Note: if you are preparing a financial forecast in order to try to secure funding, you will need to include both a yearly and monthly cash flow forecast in your horse transport company's financial plan.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

Which tool should you use to create your horse transport company's financial forecast?
Creating your horse transport company's financial forecast may sound fairly daunting, but the good news is that there are several ways to go about it.
Using online financial forecasting software to build your horse transport company's projections
The modern and easiest way is to use professional online financial forecasting software such as the one we offer at The Business Plan Shop.
There are several advantages to using specialised software:
- You can easily create your financial forecast by letting the software take care of the financial calculations for you without errors
- You have access to complete financial forecast templates
- You get a complete financial forecast ready to be sent to your bank or investors
- You can easily track your actual financial performance against your financial forecast, and recalibrate your forecast as the year goes by
- You can create scenarios to stress test your forecast's main assumptions
- You can easily update your forecast as time goes by to maintain visibility on future cash flows
- You have a friendly support team on standby to assist you when you are stuck
- It’s cost-efficient and much cheaper than using an accountant or consultant (see below)
If you are interested in this type of solution, you can try our forecasting software for free by signing up here.
Calling in a financial consultant or chartered accountant
Outsourcing the creation of your horse transport company financial forecast is another possible solution.
This will cost more than using software as you can expect as your price will have to cover the accountant’s time, software cost, and profit margin.
Price can vary greatly based on the complexity of your business. For a small business, from experience, a simple three-year financial forecast (including a balance sheet, income statement, and cash flow statement) will start at around £700 or $1,000.
Bear in mind that this is for forecasts produced at a single point in time, updating or tracking your forecast against actuals will cost extra.
If you decide to outsource your forecasting:
- Make sure the professional has direct experience in your industry and is able to challenge your assumptions constructively.
- Steer away from consultants using sectorial ratios to build their client’s financial forecasts (these projections are worthless for a small business).
Why not use a spreadsheet such as Excel or Google Sheets to build your horse transport company's financial forecast?
Creating an accurate and error-free horse transport company financial forecast on Excel (or any spreadsheet) is very technical and requires both a strong grasp of accounting principles and solid skills in financial modelling.
Most entrepreneurs lack the expertise required to create an accurate financial forecast using spreadsheet software like Excel or Google Sheets. As a result, it is unlikely anyone will trust your numbers.
The second reason is that it is inefficient. Building forecasts on spreadsheets was the only option in the 1990s and early 2000s, nowadays technology has advanced and software can do it much faster and much more accurately.
This is why professional forecasters all use software. With the rise of AI, software is also becoming smarter at helping us detect mistakes in our forecasts and helping us analyse the numbers to make better decisions.
Finally, like everything with spreadsheets, tracking actuals vs. forecasts and updating your forecast as the year progresses is manual, tedious, error-prone, and time-consuming. Whereas financial forecasting software like The Business Plan Shop is built for this.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

Use our financial projection templates for inspiration
The Business Plan Shop has dozens of financial forecasting templates available.
Our examples contain both the financial forecast, and a written business plan which presents, in detail, the company, the team, the strategy, and the medium-term objectives.
Whether you are just starting out or already have your own horse transport company, looking at our template is always a good way to get ideas on how to model financial items and what to write when creating a business plan to secure funding.

Takeaways
- A financial forecast shows expected growth, profitability, and cash generation metrics for your horse transport company.
- Tracking actuals vs. forecast and having an up-to-date financial forecast is key to maintaining visibility on your future cash flows.
- Using financial forecasting software is the modern way of creating and maintaining financial projections.
We hope that this guide helped you gain a clearer perspective on the steps needed to create the financial forecast for a horse transport company. Don't hesitate to contact us if you have any questions!
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

Also on The Business Plan Shop
- Financial forecast example
- How to project revenues for a business?
- Financial forecast template for a business idea
Know someone who runs a horse transport company? Share our business guide with them!