How to create a financial forecast for a diy and hardware store?
Creating a financial forecast for your diy and hardware store, and ensuring it stays up to date, is the only way to maintain visibility on future cash flows.
This might sound complex, but with the right guidance and tools, creating an accurate financial forecast for your diy and hardware store is not that hard.
In this guide, we'll cover everything from the main goal of a financial projection, the data you need as input, to the tables that compose it, and the tools that can help you build a forecast efficiently.
Without further ado, let us begin!
Why create and maintain a financial forecast for a diy and hardware store?
In order to prosper, your business needs to have visibility on what lies ahead and the right financial resources to grow. This is where having a financial forecast for your diy and hardware store becomes handy.
Creating a diy and hardware store financial forecast forces you to take stock of where your business stands and where you want it to go.
Once you have clarity on the destination, you will need to draw up a plan to get there and assess what it means in terms of future profitability and cash flows for your diy and hardware store.
Having this clear plan in place will give you the confidence needed to move forward with your business’s development.
Having an up-to-date financial forecast for a diy and hardware store is also useful if your trading environment worsens, as the forecast enables you to adjust to your new market conditions and anticipate any potential cash shortfall.
Finally, your diy and hardware store's financial projections will also help you secure financing, as banks and investors alike will want to see accurate projections before agreeing to finance your business.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.
What information is used as input to build a diy and hardware store financial forecast?
A diy and hardware store's financial forecast needs to be built on the right foundation: your assumptions.
The data required to create your assumptions will depend on whether you are a new or existing diy and hardware store.
If you are creating (or updating) the forecast of an existing diy and hardware store, then your main inputs will be historical accounting data and operating metrics, and your team’s view on what to expect for the next three to five years.
If you are building financial projections for a new diy and hardware store startup, you will need to rely on market research to form your go-to-market strategy and derive your sales forecast.
For a new venture, you will also need an itemised list of resources needed for the diy and hardware store to operate, along with a list of equipment required to launch the venture (more on that below).
Now that you understand what is needed, let’s have a look at what elements will make up your diy and hardware store's financial forecast.
The sales forecast for a diy and hardware store
The sales forecast, also called topline projection, is normally where you will start when building your diy and hardware store financial forecast.
Creating a coherent sales projection boils down to estimating two key drivers:
- The average price
- The number of monthly transactions
To do this, you will need to rely on historical data (for an existing business), market research data (for both new and existing diy and hardware stores), and consider the elements below:
- Changes in the housing market can greatly impact the average price and number of monthly transactions at your DIY and hardware store. A strong housing market means more homeowners looking to renovate and purchase supplies, while a weak housing market may lead to decreased sales.
- The availability and price of building materials can also affect your business's average price and number of monthly transactions. Fluctuations in the cost of lumber, for example, can impact the prices of your products and ultimately influence customer purchasing decisions.
- Seasonal weather patterns can have a significant impact on your DIY and hardware store's sales forecast. Harsh winters may lead to increased sales of snow shovels and ice melt, while warm summers may result in higher demand for outdoor equipment and gardening supplies.
- The introduction of new technology and products in the DIY and hardware industry can also impact your business's sales forecast. Stay aware of trends and advancements in your industry to ensure your store is offering competitive products and prices.
- The state of the economy can greatly influence consumer spending habits and ultimately affect the average price and number of monthly transactions at your store. During a recession, customers may be more price-sensitive and opt for lower-priced items, while during a strong economy, they may be more willing to splurge on higher-priced products.
After the sales forecast comes the operating expenses budget, which we will now look into in more detail.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.
The operating expenses for a diy and hardware store
Once you know what level of sales you can expect, you can start budgeting the expenses required to operate your diy and hardware store on a daily basis.
Expenses normally vary based on how much revenue you anticipate (which is why, from experience, it is always better to start your forecast with the topline projection), and where your business is based.
Operating expenses for a diy and hardware store will include some of the following items:
- Staff costs: This includes wages, salaries, benefits, and training costs for your employees. As a diy and hardware store, you will need a team of knowledgeable staff to assist customers with their DIY projects and provide product recommendations.
- Accountancy fees: You may need to hire an accountant to help you with bookkeeping, tax preparation, and financial planning for your store. This can be especially important during tax season and when preparing for audits.
- Insurance costs: It's important to have insurance to protect your store in case of accidents, theft, or other unforeseen events. This can include general liability insurance, property insurance, and workers' compensation insurance.
- Software licences: To operate your store efficiently, you may need to invest in software licenses for point-of-sale systems, inventory management, and accounting software. These licenses can be an ongoing operating expense.
- Banking fees: As a business owner, you will likely have a business bank account to manage your finances. This may include monthly account fees, transaction fees, and ATM fees.
- Rent: Unless you own the building where your store is located, you will have to pay rent on a monthly basis. This can be a significant operating expense, especially in high-demand areas.
- Utilities: Your store will need electricity, water, and possibly gas to operate. These utility costs can add up, especially if you have a large store or use a lot of energy to power your equipment and lighting.
- Inventory: As a diy and hardware store, you will need to keep a variety of products in stock to meet the needs of your customers. This includes purchasing inventory from suppliers, storing it, and managing inventory levels.
- Marketing and advertising: To attract customers to your store, you may need to invest in marketing and advertising efforts. This can include print ads, online ads, and promotions.
- Maintenance and repairs: As with any physical store, you will need to keep up with maintenance and repairs to ensure your store is safe and inviting for customers. This can include hiring professionals for repairs or purchasing tools and equipment for DIY maintenance.
- Office supplies: You will need basic office supplies such as paper, pens, and printer ink to run your store. These costs may seem small, but they can add up over time.
- Professional services: You may need to hire professionals such as lawyers, consultants, or marketing agencies to help you with specific tasks or projects for your store. This can be an ongoing operating expense.
- Credit card processing fees: If you accept credit card payments from customers, you will have to pay processing fees to your credit card processor. These fees are usually a percentage of each transaction.
- Taxes: As a business owner, you will be responsible for paying various taxes, including income tax, sales tax, and property tax. These can be significant operating expenses, especially during tax season.
- Training and development: To keep your staff knowledgeable and up-to-date on industry trends, you may need to invest in training and development programs. This can include workshops, seminars, and online courses.
This list will need to be tailored to the specificities of your diy and hardware store, but should offer a good starting point for your budget.
What investments are needed to start or grow a diy and hardware store?
Once you have an idea of how much sales you could achieve and what it will cost to run your diy and hardware store, it is time to look into the equipment required to launch or expand the activity.
For a diy and hardware store, capital expenditures and initial working capital items could include:
- Store Renovation or Remodeling: This includes any major renovations or remodeling projects to update the store's appearance, layout, and functionality. This can include things like new flooring, lighting, shelving, and fixtures.
- Technology Upgrades: As technology continues to advance, it's important for a diy and hardware store to stay up-to-date with their equipment and systems. This can include purchasing new computers, POS systems, inventory management software, and security systems.
- Equipment Purchases: A diy and hardware store requires a variety of equipment to operate, such as cash registers, forklifts, hand trucks, and power tools. These items will need to be regularly replaced or upgraded to ensure efficient operations.
- Inventory Expansion: As trends and customer needs change, a diy and hardware store may need to expand their inventory to meet demand. This can include purchasing new products, increasing stock levels, or adding new product categories.
- Store Expansion: If the store is experiencing growth, it may be necessary to expand the physical space to accommodate more customers and products. This can include building an addition, expanding the current space, or opening a new location.
Again, this list will need to be adjusted according to the specificities of your diy and hardware store.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.
The financing plan of your diy and hardware store
The next step in the creation of your financial forecast for your diy and hardware store is to think about how you might finance your business.
You will have to assess how much capital will come from shareholders (equity) and how much can be secured through banks.
Bank loans will have to be modelled so that you can separate the interest expenses from the repayments of principal, and include all this data in your forecast.
Issuing share capital and obtaining a bank loan are two of the most common ways that entrepreneurs finance their businesses.
What tables compose the financial plan for a diy and hardware store?
Now let's have a look at the main output tables of your diy and hardware store's financial forecast.
The projected profit & loss statement
The projected profit & loss shows how profitable your diy and hardware store is likely to be in the years to come.
For your diy and hardware store to be financially viable, your projected P&L should ideally show:
- Sales growing above inflation (the higher the better)
- Profit margins which are stable or expanding (the higher the better)
- A net profit at the end of each financial year (the higher the better)
This is for established diy and hardware stores, there is some leniency for startups which will have numbers that will look a bit different than existing businesses.
The projected balance sheet
Your diy and hardware store's forecasted balance sheet enables you to assess your financial structure and working capital requirements.
It is composed of three types of elements: assets, liabilities and equity:
- Assets: represent what the business owns and uses to produce cash flows. It includes resources such as cash, equipment, and accounts receivable (money owed by clients).
- Liabilities: represent funds advanced to the business by lenders and other creditors. It includes items such as accounts payable (money owed to suppliers), taxes due and loans.
- Equity: is the combination of what has been invested by the business owners and the cumulative profits and losses generated by the business to date (which are called retained earnings). Equity is a proxy for the value of the owner's stake in the business.
The projected cash flow statement
A projected cash flow statement for a diy and hardware store is used to show how much cash the business is generating or consuming.
The cash flow forecast is usually organised by nature to show three key metrics:
- The operating cash flow: do the core business activities generate or consume cash?
- The investing cash flow: how much is the business investing in long-term assets (this is usually compared to the level of fixed assets on the balance sheet to assess whether the business is regularly maintaining and renewing its equipment)?
- The financing cash flow: is the business raising new financing or repaying financiers (debt repayment, dividends)?
Cash is king and keeping an eye on future cash flows is imperative for running a successful business. Therefore, you should pay close attention to your diy and hardware store's cash flow forecast.
If you are trying to secure financing, note that it is customary to provide both yearly and monthly cash flow forecasts in a financial plan - so that the reader can analyze seasonal variation and ensure the diy and hardware store is appropriately capitalised.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.
Which tool should you use to create your diy and hardware store's financial forecast?
Using the right tool or solution will make the creation of your diy and hardware store's financial forecast much easier than it sounds. Let’s explore the main options.
Using online financial forecasting software to build your diy and hardware store's projections
The modern and easiest way is to use an online financial forecasting tool such as the one we offer at The Business Plan Shop.
There are several advantages to using specialised software:
- You can easily create your financial forecast by letting the software take care of the financial calculations for you without errors
- You have access to complete financial forecast templates
- You get a complete financial forecast ready to be sent to your bank or investors
- You can easily track your actual financial performance against your financial forecast, and recalibrate your forecast as the year goes by
- You can create scenarios to stress test your forecast's main assumptions
- You can easily update your forecast as time goes by to maintain visibility on future cash flows
- You have a friendly support team on standby to assist you when you are stuck
- It’s cost-efficient and much cheaper than using an accountant or consultant (see below)
If you are interested in this type of solution, you can try our projection software for free by signing up here.
Hiring a financial consultant or chartered accountant
Hiring a consultant or chartered accountant is also an efficient way to get a professional diy and hardware store financial projection.
As you can imagine, this solution is much more expensive than using software. From experience, the creation of a simple financial forecast over three years (including a balance sheet, income statement, and cash flow statement) is likely to start around £700 or $1,000 excluding taxes.
The indicative estimate above, is for a small business, and a forecast done as a one-off. Using a financial consultant or accountant to track your actuals vs. forecast and to keep your financial forecast up to date on a monthly or quarterly basis will naturally cost a lot more.
If you choose this solution, make sure your service provider has first-hand experience in your industry, so that they may challenge your assumptions and offer insights (as opposed to just taking your figures at face value to create the forecast’s financial statements).
Why not use a spreadsheet such as Excel or Google Sheets to build your diy and hardware store's financial forecast?
You and your financial partners need numbers you can trust. Unless you have studied finance or accounting, creating a trustworthy and error-free diy and hardware store financial forecast on a spreadsheet is likely to prove challenging.
Financial modelling is very technical by nature and requires a solid grasp of accounting principles to be done without errors. This means that using spreadsheet software like Excel or Google Sheets to create accurate financial forecasts is out of reach for most business owners.
Creating forecasts in Excel is also inefficient nowadays:
- Software has advanced to the point where forecasting can be done much faster and more accurately than manually on a spreadsheet.
- With artificial intelligence, the software is capable of detecting mistakes and helping decision-making.
Spreadsheets are versatile tools but they are not tailor-made for reporting. Importing your diy and hardware store's accounting data in Excel to track actual vs. forecast is incredibly manual and tedious (and so is keeping forecasts up to date). It is much faster to use dedicated financial planning tools like The Business Plan Shop which are built specially for this.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.
Use our financial projection templates for inspiration
The Business Plan Shop has dozens of financial forecast templates available.
Our examples contain a complete business plan with a financial forecast and a written presentation of the company, the team, the strategy, and the medium-term objectives.
Whether you are just starting out or already have your own diy and hardware store, looking at our financial forecast template is a good way to:
- Understand what a complete business plan should look like
- Understand how you should model financial items for your diy and hardware store
Takeaways
- Having a financial forecast enables you to visualise the expected growth, profitability, and cash generation for your business over the next three to five years.
- Tracking actuals vs. forecast and keeping your financial projections up-to-date is the only way to get a view on what your diy and hardware store future cash flows may look like.
- Using financial forecasting software is the mordern and easy way to create and maintain your forecasts.
This is the end of our guide on how to build the financial forecast for a diy and hardware store, we hope you found it useful. Don't hesitate to contact us if you want to share your feedback or have any questions.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.
Also on The Business Plan Shop
- Example of financial forecast
- How to create a sales forecast for a business?
- Financial forecast for a business idea
Know someone who owns or is thinking of starting a diy and hardware store? Share our forecasting guide with them!

