How to create a financial forecast for a computer hardware wholesaler?

If you are serious about keeping visibility on your future cash flows, then you need to build and maintain a financial forecast for your computer hardware wholesaler.
Putting together a computer hardware wholesaler financial forecast may sound complex, but don’t worry, with the right tool, it’s easier than it looks, and The Business Plan Shop is here to guide you.
In this practical guide, we'll cover everything you need to know about building financial projections for your computer hardware wholesaler.
We will start by looking at why they are key, what information is needed, what a forecast looks like once completed, and what solutions you can use to create yours.
Let's dive in!
Why create and maintain a financial forecast for a computer hardware wholesaler?
Creating and maintaining an up-to-date financial forecast is the only way to steer the development of your computer hardware wholesaler and ensure that it can be financially viable in the years to come.
A financial plan for a computer hardware wholesaler enables you to look at your business in detail - from income to operating costs and investments - to evaluate its expected profitability and future cash flows.
This gives you the visibility needed to plan future investments and expansion with confidence.
And, when your trading environment gets tougher, having an up to date computer hardware wholesaler forecast enables you to detect potential upcoming financing shortfalls in advance, enabling you to make adjustments or secure financing before you run out of cash.
It’s also important to remember that your computer hardware wholesaler's financial forecast will be essential when looking for financing. You can be 100% certain that banks and investors will ask to see your numbers, so make sure they’re set out accurately and attractively.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

What information is used as input to build a computer hardware wholesaler financial forecast?
A computer hardware wholesaler's financial forecast needs to be built on the right foundation: your assumptions.
The data required to create your assumptions will depend on whether you are a new or existing computer hardware wholesaler.
If you are creating (or updating) the forecast of an existing computer hardware wholesaler, then your main inputs will be historical accounting data and operating metrics, and your team’s view on what to expect for the next three to five years.
If you are building financial projections for a new computer hardware wholesaler startup, you will need to rely on market research to form your go-to-market strategy and derive your sales forecast.
For a new venture, you will also need an itemised list of resources needed for the computer hardware wholesaler to operate, along with a list of equipment required to launch the venture (more on that below).
Now that you understand what is needed, let’s have a look at what elements will make up your computer hardware wholesaler's financial forecast.
The sales forecast for a computer hardware wholesaler
From experience, it usually makes sense to start your computer hardware wholesaler's financial projection with the revenues forecast.
The inputs used to forecast your sales will include the historical trading data of your computer hardware wholesaler (which can be used as a starting point for existing businesses) and the data collected in your market research (which both new ventures and existing businesses need to project their sales forward).
Your computer hardware wholesaler's sales forecast can be broken down into two key estimates:
- The average price
- The number of monthly transactions
To assess these variables accurately, you will need to consider the following factors:
- Product demand: The demand for computer hardware products is constantly changing, and this can have a direct impact on your average price and number of monthly transactions. For example, if there is a sudden increase in demand for a certain type of hardware, you may be able to charge a higher price and see an increase in sales.
- Competition: The level of competition in the computer hardware industry can also affect your average price and number of monthly transactions. If there are many other wholesalers offering similar products at lower prices, you may need to adjust your prices in order to stay competitive and maintain your sales.
- Technological advancements: As technology continues to evolve, the average price of computer hardware may decrease over time. This can lead to a decrease in your average price and potentially affect your number of monthly transactions as customers may opt for newer, cheaper products.
- Economic conditions: Economic factors such as inflation, interest rates, and consumer spending can also impact your average price and number of monthly transactions. In times of economic downturn, customers may be more price-sensitive and opt for lower-priced hardware, while in times of economic growth, they may be more willing to spend on higher-priced products.
- Changes in supplier prices: As a wholesaler, your prices are directly affected by the prices of your suppliers. If your suppliers increase their prices, you may need to raise your own prices in order to maintain your profit margins. This can have an impact on your average price and potentially affect your number of monthly transactions if customers are not willing to pay the higher price.
Once you have a sales forecast in place, the next step will be to work on your overhead budget. Let’s have a look at that now.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

The operating expenses for a computer hardware wholesaler
The next step is to estimate the costs you’ll have to incur to operate your computer hardware wholesaler.
These will vary based on where your business is located, and its overall size (level of sales, personnel, etc.).
But your computer hardware wholesaler's operating expenses should normally include the following items:
- Staff Costs: This includes salaries, wages, bonuses, and benefits for all employees, including sales staff, warehouse workers, and administrative staff.
- Accountancy Fees: You will need to hire an accountant to keep track of your financial records, file taxes, and provide financial advice. These fees can vary based on the size of your business and the services required.
- Insurance Costs: As a computer hardware wholesaler, you will need to invest in insurance to protect your business from potential risks such as theft, fire, or liability claims.
- Software Licences: You will need to purchase software licences for your inventory management system, accounting software, and other business tools to keep your operations running smoothly.
- Banking Fees: You will need to pay fees for services such as wire transfers, credit card processing, and account maintenance.
- Rent/Lease: If you do not own your warehouse or office space, you will need to pay rent or lease fees.
- Utilities: You will need to cover the cost of electricity, water, and other utilities for your warehouse and office space.
- Advertising and Marketing: To attract customers, you will need to invest in advertising and marketing efforts such as digital marketing, print ads, and trade shows.
- Inventory Costs: As a wholesaler, you will need to purchase inventory from manufacturers and suppliers, which will incur costs.
- Shipping and Freight: You will need to cover the cost of shipping and freight for your inventory to be delivered to your warehouse and to your customers.
- Travel Expenses: If you attend trade shows or need to travel for business meetings, you will need to account for travel expenses such as airfare, accommodations, and meals.
- Repairs and Maintenance: You will need to budget for repairs and maintenance of your warehouse, office equipment, and delivery vehicles.
- Taxes and Licences: As a business, you will need to pay taxes and obtain necessary licences to operate legally.
- Legal Fees: You may need to consult with a lawyer for legal advice, contracts, or other legal matters, which will incur fees.
- Professional Memberships: You may choose to join industry associations or professional organizations, which may have membership fees.
This list is not exhaustive by any means, and will need to be tailored to your computer hardware wholesaler's specific circumstances.
What investments are needed to start or grow a computer hardware wholesaler?
Once you have an idea of how much sales you could achieve and what it will cost to run your computer hardware wholesaler, it is time to look into the equipment required to launch or expand the activity.
For a computer hardware wholesaler, capital expenditures and initial working capital items could include:
- Computer Hardware Inventory: As a computer hardware wholesaler, one of your main capital expenditures will be purchasing inventory. This includes purchasing desktops, laptops, monitors, keyboards, and other computer hardware components to sell to retailers or other buyers.
- Warehouse Equipment: In order to store and manage your inventory, you will need to invest in warehouse equipment such as shelves, racks, forklifts, and pallet jacks. These items will help you to efficiently organize and move your inventory within your warehouse.
- Delivery Vehicles: As a wholesaler, you will likely need to deliver your products to your buyers. This will require purchasing delivery vehicles such as trucks or vans. These vehicles will allow you to transport large quantities of inventory to your customers in a timely manner.
- Point of Sale (POS) System: A reliable and efficient POS system is essential for any wholesaler. This system will help you track sales, manage inventory, and generate invoices for your customers. It is important to invest in a good POS system to ensure smooth operations and accurate financial records.
- Office Equipment and Furniture: In addition to warehouse equipment, you will also need to invest in office equipment and furniture for your employees. This may include computers, printers, desks, chairs, and other necessary items to run your business effectively.
Again, this list will need to be adjusted according to the specificities of your computer hardware wholesaler.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

The financing plan of your computer hardware wholesaler
The next step in the creation of your financial forecast for your computer hardware wholesaler is to think about how you might finance your business.
You will have to assess how much capital will come from shareholders (equity) and how much can be secured through banks.
Bank loans will have to be modelled so that you can separate the interest expenses from the repayments of principal, and include all this data in your forecast.
Issuing share capital and obtaining a bank loan are two of the most common ways that entrepreneurs finance their businesses.
What tables compose the financial plan for a computer hardware wholesaler?
Now let's have a look at the main output tables of your computer hardware wholesaler's financial forecast.
The profit & loss forecast
The forecasted profit & loss statement will enable you to visualise your computer hardware wholesaler's expected growth and profitability over the next three to five years.

A financially viable P&L statement for a computer hardware wholesaler should normally show:
- Sales growing above inflation
- Stable or expanding (ideally) profit margins
- A net profit
This will of course depend on the stage of your business: a new venture might be loss-making until it reaches its breakeven point in year 2 or 3, for example.
The projected balance sheet
The projected balance sheet gives an overview of your computer hardware wholesaler's financial structure at the end of the financial year.
It is composed of three categories of items: assets, liabilities and equity:
- Assets: are what the business possesses and uses to produce cash flows. It includes resources such as cash, buildings, equipment, and accounts receivable (money owed by clients).
- Liabilities: are the debts of your computer hardware wholesaler. They include accounts payable (money owed to suppliers), taxes due and bank loans.
- Equity: is the combination of what has been invested by the business owners and the cumulative profits to date (which are called retained earnings). Equity is a proxy for the value of the owner's stake in the business.

The cash flow projection
The cash flow forecast of your computer hardware wholesaler will show how much cash the business is expected to generate or consume over the next three to five years.

There are multiple ways of presenting a cash flow forecast but from experience, it is better to organise it by nature in order to clearly show these elements:
- Operating cash flow: how much cash is generated by the computer hardware wholesaler's operations
- Investing cash flow: what is the business investing to expand or maintain its equipment
- Financing cash flow: is the business raising additional funds or repaying financiers (debt repayment, dividends)
Your cash flow forecast is the most important element of your overall financial projection and that’s where you should focus your attention to ensure that your computer hardware wholesaler is adequately funded.
Note: if you are preparing a financial forecast in order to try to secure funding, you will need to include both a yearly and monthly cash flow forecast in your computer hardware wholesaler's financial plan.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

Which tool should you use to create your computer hardware wholesaler's financial forecast?
Creating your computer hardware wholesaler's financial forecast may sound fairly daunting, but the good news is that there are several ways to go about it.
Using online financial projection software to build your computer hardware wholesaler's forecast
The modern and easiest way to build a forecast is to use professional financial projection software such as the one we offer at The Business Plan Shop.
There are several advantages to using specialised software:
- You can easily create your financial forecast by letting the software take care of the financial calculations for you without errors
- You have access to complete financial forecast templates
- You get a complete financial forecast ready to be sent to your bank or investors
- You can easily track your actual financial performance against your financial forecast, and recalibrate your forecast as the year goes by
- You can create scenarios to stress test your forecast's main assumptions
- You can easily update your forecast as time goes by to maintain visibility on future cash flows
- You have a friendly support team on standby to assist you when you are stuck
- It’s cost-efficient and much cheaper than using an accountant or consultant (see below)
If you are interested in this type of solution, you can try our forecasting software for free by signing up here.
Calling in a financial consultant or chartered accountant
Outsourcing the creation of your computer hardware wholesaler financial forecast is another possible solution.
This will cost more than using software as you can expect as your price will have to cover the accountant’s time, software cost, and profit margin.
Price can vary greatly based on the complexity of your business. For a small business, from experience, a simple three-year financial forecast (including a balance sheet, income statement, and cash flow statement) will start at around £700 or $1,000.
Bear in mind that this is for forecasts produced at a single point in time, updating or tracking your forecast against actuals will cost extra.
If you decide to outsource your forecasting:
- Make sure the professional has direct experience in your industry and is able to challenge your assumptions constructively.
- Steer away from consultants using sectorial ratios to build their client’s financial forecasts (these projections are worthless for a small business).
Why not use a spreadsheet such as Excel or Google Sheets to build your computer hardware wholesaler's financial forecast?
You and your financial partners need numbers you can trust. Unless you have studied finance or accounting, creating a trustworthy and error-free computer hardware wholesaler financial forecast on a spreadsheet is likely to prove challenging.
Financial modelling is very technical by nature and requires a solid grasp of accounting principles to be done without errors. This means that using spreadsheet software like Excel or Google Sheets to create accurate financial forecasts is out of reach for most business owners.
Creating forecasts in Excel is also inefficient nowadays:
- Software has advanced to the point where forecasting can be done much faster and more accurately than manually on a spreadsheet.
- With artificial intelligence, the software is capable of detecting mistakes and helping decision-making.
Spreadsheets are versatile tools but they are not tailor-made for reporting. Importing your computer hardware wholesaler's accounting data in Excel to track actual vs. forecast is incredibly manual and tedious (and so is keeping forecasts up to date). It is much faster to use dedicated financial planning tools like The Business Plan Shop which are built specially for this.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

Use our financial projection templates for inspiration
The Business Plan Shop has dozens of financial forecast templates available.
Our examples contain a complete business plan with a financial forecast and a written presentation of the company, the team, the strategy, and the medium-term objectives.
Whether you are just starting out or already have your own computer hardware wholesaler, looking at our financial forecast template is a good way to:
- Understand what a complete business plan should look like
- Understand how you should model financial items for your computer hardware wholesaler

Takeaways
- A financial forecast shows expected growth, profitability, and cash generation metrics for your computer hardware wholesaler.
- Tracking actuals vs. forecast and having an up-to-date financial forecast is key to maintaining visibility on your future cash flows.
- Using financial forecasting software is the modern way of creating and maintaining financial projections.
We hope that this guide helped you gain a clearer perspective on the steps needed to create the financial forecast for a computer hardware wholesaler. Don't hesitate to contact us if you have any questions!
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

Also on The Business Plan Shop
- Financial forecast example
- How to project sales for a business?
- Financial forecast template for a business idea
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