How to create a financial forecast for a cleaning supplies wholesaler?

Developing and maintaining an up-to-date financial forecast for your cleaning supplies wholesaler is key in order to maintain visibility on your business’s future cash flows.
If you feel overwhelmed at the thought of putting together a cleaning supplies wholesaler financial forecast then don’t worry as this guide is here to help you.
We'll cover everything from: the main objectives of a financial forecast, the data you need to gather before starting, to the tables that compose it, and the tools that will help you create and maintain your forecast efficiently.
Let's get started!
Why create and maintain a financial forecast for a cleaning supplies wholesaler?
In order to prosper, your business needs to have visibility on what lies ahead and the right financial resources to grow. This is where having a financial forecast for your cleaning supplies wholesaler becomes handy.
Creating a cleaning supplies wholesaler financial forecast forces you to take stock of where your business stands and where you want it to go.
Once you have clarity on the destination, you will need to draw up a plan to get there and assess what it means in terms of future profitability and cash flows for your cleaning supplies wholesaler.
Having this clear plan in place will give you the confidence needed to move forward with your business’s development.
Having an up-to-date financial forecast for a cleaning supplies wholesaler is also useful if your trading environment worsens, as the forecast enables you to adjust to your new market conditions and anticipate any potential cash shortfall.
Finally, your cleaning supplies wholesaler's financial projections will also help you secure financing, as banks and investors alike will want to see accurate projections before agreeing to finance your business.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

What information is used as input to build a cleaning supplies wholesaler financial forecast?
A cleaning supplies wholesaler's financial forecast needs to be built on the right foundation: your assumptions.
The data required to create your assumptions will depend on whether you are a new or existing cleaning supplies wholesaler.
If you are creating (or updating) the forecast of an existing cleaning supplies wholesaler, then your main inputs will be historical accounting data and operating metrics, and your team’s view on what to expect for the next three to five years.
If you are building financial projections for a new cleaning supplies wholesaler startup, you will need to rely on market research to form your go-to-market strategy and derive your sales forecast.
For a new venture, you will also need an itemised list of resources needed for the cleaning supplies wholesaler to operate, along with a list of equipment required to launch the venture (more on that below).
Now that you understand what is needed, let’s have a look at what elements will make up your cleaning supplies wholesaler's financial forecast.
The sales forecast for a cleaning supplies wholesaler
From experience, it usually makes sense to start your cleaning supplies wholesaler's financial projection with the revenues forecast.
The inputs used to forecast your sales will include the historical trading data of your cleaning supplies wholesaler (which can be used as a starting point for existing businesses) and the data collected in your market research (which both new ventures and existing businesses need to project their sales forward).
Your cleaning supplies wholesaler's sales forecast can be broken down into two key estimates:
- The average price
- The number of monthly transactions
To assess these variables accurately, you will need to consider the following factors:
- Your suppliers' pricing strategies and changes in their costs may affect the average price of your cleaning supplies. For example, if your main supplier raises their prices due to increased raw material costs, you may have to pass on the price increase to your customers, resulting in a higher average price of your products.
- The overall economic climate, including factors such as inflation and consumer spending, can impact the number of monthly transactions for your business. In times of economic downturn, consumers may cut back on purchasing non-essential items such as cleaning supplies, leading to a decrease in your sales.
- The introduction of new and innovative cleaning products in the market can also affect your average price and number of transactions. If a competitor launches a new, more efficient cleaning product at a lower price, you may have to lower your prices or offer promotions to stay competitive, resulting in a decrease in your average price and an increase in the number of transactions.
- The demand for environmentally friendly cleaning supplies has been on the rise in recent years. As consumers become more conscious of their environmental impact, they may be willing to pay a premium for eco-friendly cleaning products. If you offer a range of environmentally friendly options, this can potentially increase your average price and attract more environmentally conscious customers, resulting in an increase in your number of transactions.
- The changing demographics of your target market can also impact your sales forecast. For example, if your business is located in an area with a high population of retirees, you may see a decrease in the number of transactions as this demographic may have less need for cleaning supplies compared to families with young children. Similarly, if there is an influx of young families in your area, this can lead to an increase in your number of transactions as they may have a higher demand for cleaning supplies.
Once you have a sales forecast in place, the next step will be to work on your overhead budget. Let’s have a look at that now.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

The operating expenses for a cleaning supplies wholesaler
Once you know what level of sales you can expect, you can start budgeting the expenses required to operate your cleaning supplies wholesaler on a daily basis.
Expenses normally vary based on how much revenue you anticipate (which is why, from experience, it is always better to start your forecast with the topline projection), and where your business is based.
Operating expenses for a cleaning supplies wholesaler will include some of the following items:
- Staff Costs: This includes the salaries and benefits for your employees, such as sales staff, warehouse workers, and office staff.
- Accountancy Fees: You will need to hire an accountant to handle your financial records, tax filings, and other financial tasks.
- Insurance Costs: As a wholesaler, you will need to have insurance to protect your business from any potential risks and liabilities.
- Software Licenses: You may need to purchase software to manage your inventory, sales, and other aspects of your business.
- Banking Fees: You will incur fees for transactions, such as wire transfers, credit card processing, and bank account maintenance.
- Rent: If you have a physical location for your business, you will need to pay rent for the space.
- Utilities: This includes electricity, water, and other utilities needed to operate your business.
- Marketing Expenses: You may need to invest in marketing efforts, such as advertising, to promote your business and attract customers.
- Travel Expenses: If you need to travel for business purposes, you will need to budget for expenses such as airfare, hotel stays, and meals.
- Office Supplies: You will need to purchase supplies for your office, such as paper, pens, and printer ink.
- Telephone and Internet: You will need to budget for your phone and internet services to communicate with customers, suppliers, and employees.
- Repairs and Maintenance: As a wholesaler, you will need to maintain your warehouse and equipment, which may include repairs and replacements.
- Inventory Costs: You will need to purchase inventory to sell to your customers, which will incur costs such as purchasing, storage, and handling.
- Legal Fees: You may need to consult with a lawyer for legal advice or services related to your business.
- Taxes: You will need to pay income tax, sales tax, and other taxes applicable to your business.
This list will need to be tailored to the specificities of your cleaning supplies wholesaler, but should offer a good starting point for your budget.
What investments are needed to start or grow a cleaning supplies wholesaler?
Creating and expanding a cleaning supplies wholesaler also requires investments which you need to factor into your financial forecast.
Capital expenditures and initial working capital items for a cleaning supplies wholesaler could include elements such as:
- Warehouse Space: This includes the cost of purchasing or leasing a warehouse to store your inventory and equipment. It may also include expenses for renovations or modifications to the space to meet your specific needs.
- Delivery Vehicles: As a wholesaler, you will likely need to transport large quantities of cleaning supplies to your customers. This may require the purchase or lease of delivery vehicles such as trucks or vans, along with maintenance and fuel costs.
- Equipment and Machinery: In order to efficiently and effectively manage your inventory, you may need to invest in equipment and machinery such as forklifts, pallet jacks, and shelving units. These items may also require ongoing maintenance and repair expenses.
- Technology: As technology continues to advance, it is important for wholesalers to stay up-to-date in order to remain competitive. This may include investing in software for inventory management, accounting, and other business operations, as well as hardware such as computers and scanners.
- Office Space: In addition to warehouse space, you may also need to purchase or lease office space for administrative tasks, meetings, and other business operations. This may also include expenses for furniture, equipment, and utilities.
Again, this list is not exhaustive and will need to be adjusted according to the circumstances of your cleaning supplies wholesaler.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

The financing plan of your cleaning supplies wholesaler
The next step in the creation of your financial forecast for your cleaning supplies wholesaler is to think about how you might finance your business.
You will have to assess how much capital will come from shareholders (equity) and how much can be secured through banks.
Bank loans will have to be modelled so that you can separate the interest expenses from the repayments of principal, and include all this data in your forecast.
Issuing share capital and obtaining a bank loan are two of the most common ways that entrepreneurs finance their businesses.
What tables compose the financial plan for a cleaning supplies wholesaler?
Now let's have a look at the main output tables of your cleaning supplies wholesaler's financial forecast.
The projected profit & loss statement
The projected profit & loss shows how profitable your cleaning supplies wholesaler is likely to be in the years to come.

For your cleaning supplies wholesaler to be financially viable, your projected P&L should ideally show:
- Sales growing above inflation (the higher the better)
- Profit margins which are stable or expanding (the higher the better)
- A net profit at the end of each financial year (the higher the better)
This is for established cleaning supplies wholesalers, there is some leniency for startups which will have numbers that will look a bit different than existing businesses.
The projected balance sheet
The projected balance sheet gives an overview of your cleaning supplies wholesaler's financial structure at the end of the financial year.
It is composed of three categories of items: assets, liabilities and equity:
- Assets: are what the business possesses and uses to produce cash flows. It includes resources such as cash, buildings, equipment, and accounts receivable (money owed by clients).
- Liabilities: are the debts of your cleaning supplies wholesaler. They include accounts payable (money owed to suppliers), taxes due and bank loans.
- Equity: is the combination of what has been invested by the business owners and the cumulative profits to date (which are called retained earnings). Equity is a proxy for the value of the owner's stake in the business.

The cash flow projection
The cash flow forecast of your cleaning supplies wholesaler will show how much cash the business is expected to generate or consume over the next three to five years.

There are multiple ways of presenting a cash flow forecast but from experience, it is better to organise it by nature in order to clearly show these elements:
- Operating cash flow: how much cash is generated by the cleaning supplies wholesaler's operations
- Investing cash flow: what is the business investing to expand or maintain its equipment
- Financing cash flow: is the business raising additional funds or repaying financiers (debt repayment, dividends)
Your cash flow forecast is the most important element of your overall financial projection and that’s where you should focus your attention to ensure that your cleaning supplies wholesaler is adequately funded.
Note: if you are preparing a financial forecast in order to try to secure funding, you will need to include both a yearly and monthly cash flow forecast in your cleaning supplies wholesaler's financial plan.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

Which tool should you use to create your cleaning supplies wholesaler's financial forecast?
Using the right tool or solution will make the creation of your cleaning supplies wholesaler's financial forecast much easier than it sounds. Let’s explore the main options.
Using online financial forecasting software to build your cleaning supplies wholesaler's projections
The modern and easiest way is to use professional online financial forecasting software such as the one we offer at The Business Plan Shop.
There are several advantages to using specialised software:
- You can easily create your financial forecast by letting the software take care of the financial calculations for you without errors
- You have access to complete financial forecast templates
- You get a complete financial forecast ready to be sent to your bank or investors
- You can easily track your actual financial performance against your financial forecast, and recalibrate your forecast as the year goes by
- You can create scenarios to stress test your forecast's main assumptions
- You can easily update your forecast as time goes by to maintain visibility on future cash flows
- You have a friendly support team on standby to assist you when you are stuck
- It’s cost-efficient and much cheaper than using an accountant or consultant (see below)
If you are interested in this type of solution, you can try our forecasting software for free by signing up here.
Calling in a financial consultant or chartered accountant
Enlisting the help of a consultant or accountant is also a good way to obtain a professional cleaning supplies wholesaler financial forecast.
The downside of this solution is its cost. From experience, obtaining a simple financial forecast over three years (including a balance sheet, income statement, and cash flow statement) is likely to cost a minimum of £700 or $1,000.
The indicative cost above, is for a small business, and a forecast is done as a one-shot exercise. Using a consultant or accountant to track your actuals vs. forecast and to keep your financial projections up to date on a monthly or quarterly basis will cost a lot more.
If you opt for this solution, make sure your accountant has in-depth knowledge of your industry, so that they may challenge your figures and offer insights (as opposed to just taking your assumptions at face value to create the forecast).
Why not use a spreadsheet such as Excel or Google Sheets to build your cleaning supplies wholesaler's financial forecast?
Creating an accurate and error-free cleaning supplies wholesaler financial forecast with a spreadsheet is very technical and requires a deep knowledge of accounting and an understanding of financial modelling.
Very few business owners are financially savvy enough to be able to build a forecast themselves on Excel without making mistakes.
Lenders and investors know this, which is why forecasts created on Excel by the business owner are often frowned upon.
Having numbers one can trust is key when it comes to financial forecasting and to that end using software is much safer.
Using financial forecasting software is also faster than using a spreadsheet, and, with the rise of artificial intelligence, software is also becoming smarter at helping us analyse the numbers to make smarter decisions.
Finally, like everything with spreadsheets, tracking actuals vs. forecasts and keeping your projections up to date as the year progresses is manual, tedious, and error-prone. Whereas financial projection software like The Business Plan Shop is built for this.
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

Use our financial projection templates for inspiration
The Business Plan Shop has dozens of financial forecasting templates available.
Our examples contain both the financial forecast, and a written business plan which presents, in detail, the company, the team, the strategy, and the medium-term objectives.
Whether you are just starting out or already have your own cleaning supplies wholesaler, looking at our template is always a good way to get ideas on how to model financial items and what to write when creating a business plan to secure funding.

Takeaways
- A financial forecast shows expected growth, profitability, and cash generation metrics for your cleaning supplies wholesaler.
- Tracking actuals vs. forecast and having an up-to-date financial forecast is key to maintaining visibility on your future cash flows.
- Using financial forecasting software is the modern way of creating and maintaining financial projections.
We hope that this guide helped you gain a clearer perspective on the steps needed to create the financial forecast for a cleaning supplies wholesaler. Don't hesitate to contact us if you have any questions!
Need a convincing business plan?
The Business Plan Shop makes it easy to create a financial forecast to assess the potential profitability of your projects, and write a business plan that’ll wow investors.

Also on The Business Plan Shop
- Financial forecast example
- How to create a sales forecast for a business?
- Sample financial forecast for business idea
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