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Guides to start a retail or wholesale business


Open a retail or wholesale business using our guides dedicated to each business activity. Market research, business plans, financing: we cover everything!

Welcome to our page dedicated to retail and wholesale startups!


Whether you dream of owning a trendy boutique, a bustling grocery shop or a successful wholesale business, you've come to the right place.

Our collection of guides covers a wide range of business activities, from flower shops and clothing boutiques to grocery shops and textile wholesalers, and offers valuable information and practical advice to help you realise your entrepreneurial aspirations.

Whether it's delving into the intricacies of selling homewares, exploring the nuances of running accessories or mastering the art of selling second-hand furniture, each guide is designed to provide step-by-step instructions on assessing the business opportunity, choosing a legal structure, writing your business plan and securing the finance you need to launch your business.

Whether you're a seasoned retailer or a budding entrepreneur with a passion for business, these resources are designed to give you the knowledge and tools you need to succeed in the dynamic world of commerce. Ready to take the first step towards your retail dreams? Let's get started!

entrepreneur opening a retail store

Frequently asked questions about setting up a retail or wholesale business


Why start a retail or wholesale business?
Show answer

Venturing into the world of retail and wholesale opens doors to creativity, community engagement and economic prosperity.

Whether it's offering unique products, delivering memorable shopping experiences, providing essential goods, or supporting local artisans, retail and wholesale businesses play a crucial role in meeting consumer needs and enriching the fabric of neighborhoods and communities.

Starting your own retail business offers you the chance to build something unique while playing a part in the dynamic and robust retail landscape.

Do I need a business plan to start a retail or wholesale business?
Show answer

A business plan is a written document that sets out the commercial, operational and financial objectives of a business and explains how it's going to achieve them.

To put it simply, it consists of two distinct parts:

  • A written part that presents, in detail, your project, the team, your business strategy, and your medium-term objectives.
  • A financial forecast that highlights the expected profitability of the project and the funding requirements.

The absence of a business plan is one of the main reasons why more than 50% of new businesses fail within five years. If you are starting a business, drawing up a business plan is essential to reduce the risk of your project failing.

Most financial partners (banks and investors) also require a business plan before granting finance. It is therefore strongly recommended that you write a business plan if you are seeking a loan or capital to finance your start-up.

What budget do I need to start a retail or wholesale business?
Show answer

The budget needed to start a business can vary greatly depending on several factors, including the type of business, its size, location, and its equipment and staffing needs.

The cost of setting up the business itself (incorporation, legal fees, etc.) is generally fairly modest, although it varies considerably from country to country.

Initial investments (room layout, arrangement of shelves, counters, etc.) and initial working capital requirements (purchase of stock) vary mainly depending on the size and type of goods sold.

For example, starting a small clothing store might require a modest initial investment, including the purchase of basic equipment such as racks and storage shelves. On the other hand, opening a large furniture store would require larger initial investments for the acquisition of commercial premises, interior design, the purchase of specialized display furniture, as well as for storage and logistics of large furniture items.

There's only one way of accurately estimating the cost of setting up your own business: you need to draw up a financial forecast. And there's no better way than to use The Business Plan Shop's online financial forecasting software.

What factors should you consider before starting a retail or wholesale business?
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Here are the main factors to consider before setting up a retail or wholesale business:

  • Demand and the level of competition in the target markets.
  • Applicable regulations and standards to be met.
  • The means of communication to implement to generate traffic to your e-commerce site (if distance selling).
  • Procurement and access to labor: making it easier to find suppliers and staff.
  • The long-term financial feasibility of the business.
Do I need any specific qualifications or diplomas to set up a retail or wholesale business?
Show answer

Conditions vary from country to country, but there is generally no specific qualification required to start a business, with the exception of certain very specific regulated fields (gunsmith, pharmacy, tobacco, etc.).

However, it can be helpful to have entrepreneurial skills, knowledge of the industry you want to get into, as well as management, finance and marketing skills.

How can I obtain financing or financial assistance for my retail or wholesale business?
Show answer

The main sources of funding include:

  • Government grants, loans or subsidies available for start-ups.
  • Investments from private investors or venture capital firms specialising in retail and wholesale.
  • Banks or financial institutions may offer business loans or lines of credit.
What are the most common challenges faced by retailers and wholesalers and how can I overcome them?
Show answer

Common challenges businesses face include competition, financial management, employee recruitment and retention, inventory management, customer satisfaction, market fluctuations and regulatory changes.

To overcome these challenges, it is crucial to remain flexible and responsive, invest in staff training and development, closely monitor your finances, continually innovate and maintain a strong relationship with customers.

Seeking expert advice and networking with other entrepreneurs can also be valuable in overcoming business challenges.

Tools for starting a retail or wholesale business


The Business Plan Shop's platform helps you start a business

Knowing whether or not your store can be profitable and how much money will be needed to get started are two key questions that every entrepreneur asks themselves.

Luckily for you, The Business Plan Shop helps you answer both questions by allowing you to build a complete, three-way financial forecast (containing a profit and loss statement, balance sheet and cash flow forecast).

This financial forecast allows you to anticipate future income and expenditure, enabling you to assess the profitability potential of your business model and ensure that your project is financially viable.

Our online software also lets you showcase the credibility of your business concept by helping you write a startup business plan. This can then be presented to lenders and investors when seeking funding. 

Helping you find out whether or not your business model is viable and guiding you through every stage of writing a business plan to obtain financing are just two ways that The Business Plan Shop helps startups.

If you'd like to learn more, check out our financial tools for startups page.

recently opened delicatessen shop

Learn more about The Business Plan Shop


Financial forecasting software

Easily create a forecast over 3 or 5 years. Enter your data and let our financial forecasting software take care of the calculations.

Professional business plan

Our business plan writing tool makes it easy to create a professional business plan ready to be sent to lenders or investors.

Business plan templates

Download one of our many business plan templates or adapt one of them to your project directly in our software.

PDF export

Export your business plan in PDF format, and save time on the formatting which is already done for you by our software.

Faster than Word

Using The Business Plan Shop is much word faster than creating your business plan with Word.

Easier than Excel

Using The Business Plan Shop is much easier than creating your business plan with Excel.

Track KPIs

Analyse business performance using Key performance indicators (KPIs) and measure progress towards specific goals.

Compare actuals vs. forecast

Compare scenarios side by side, and track forecasts against actuals to ensure your business is headed in the right direction.

Sync accounting data

Import data from your accounting software in The Business Plan Shop in just a few clicks.

No installation required

No installation is required and the software updates automatically. You do, however, need an Internet connection.

Secure environment

We take the security of your data very seriously and have secured connection to the software by SSL.

Support team

If you have any questions or face any difficulties using the software, our friendly support team is on hand to help out quickly.

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500,000+ entrepreneurs have already used The Business Plan Shop

Quite frankly excellent because I was able to finalize my business plan in less time than expected. This software offers a very coherent and complete approach to writing your project.

Mariama S.

A simple solution that's easy to get started with. The examples and explanations in each section are coherent and useful. The system is intuitive and enables you to draft your business plan with peace of mind!

Mickael F.

A very intuitive software, handy for any entrepreneur, even if they are new to financial and accounting concepts.

Cedric M.

It is a very well designed software that allows you to visualise each step of your project, understand if the idea is viable or not and think about the steps needed to start your business.

Cindy C.

More customer reviews and case studies

Try The Business Plan Shop

With our online software, you can check that your idea to set up a retail or wholesale business is financially viable, assess funding requirements, and get a convincing business plan to secure funding from lenders and investors.

Try it for free

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a grocery store owner who used The Business Plan Shop to set up his business
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